Effective Marketing strategies
Woodland focuses on the effective marketing strategies. It focuses on the Smart choice in categories like “Apparel”, “Footwear”, “Accessories”. Most common shoes of woodland are the Trekking shoes, Wallet and Trousers at competitive rates. With the check on the quality of the products woodland also focuses on the market by the TV, Print & Internet advertising. After sales services which includes complementary gifts in exclusive showrooms and Special discount offers hoardings.
High Quality Shoes
Current market positioning of woodland is as rugged high quality premium casual shoes, can be called as SUV of Indian shoes. Woodland has created a niche for itself for casual and stylish shoes catering to the segment which is style conscious at affordable prices. True to its price, the brand delivered its promise on quality which ensured that the brand is perceived as a value for money brand. Woodland has extended itself to accessories and apparels. Latest reports suggest that the company is serious about promoting its apparel business which constitutes about 30% to the company revenues. Earlier Woodland tried its hand in the formal shoe category with the brand Woods but it did not make much impact in that market.
The careful branding has helped the brand to garner about 40% of the premium casual shoe market. But this market is witnessing lots of competition with global brands flexing its muscle in India. Woodland is another example of an Indian Super brand.
Save Big by using Woodland Coupons and Discount Codes Offers Available
As a part of promotion strategy, Woodland has tie ups with various online merchants. It helps the customer to find the best offers and deals related to Woodland brand. Customers can find valid coupons, offers and deals related to woodland shoes, sandals, footwear, clothing & accessories ranging from wallets, belts, caps, etc. Due to a great tie up with online merchants, Woodland products are offered with different types of coupons, offers and deals from popular online shopping websites such as Flipkart, Myntra, Jabong, Snapdeal, Fashion and you, Fashionara, Indiatimes Shopping, Tradus, Homeshop18, etc. Woodland has always been a heavy brand. The products here are not easily affordable. Even the lowest price of any product would be more than Rs 2000 that makes the merchandise highly unaffordable. In such a case, special offers and discounts are the best ways to get the best deal.
Vouchercodes, in partnership with various online merchants offers the best deals and offers. It has established a great presence when it comes to authentic coupons and deals. With Vouchercodes, you can shop for your favourite Woodland products at significant discounts. Just glance through our page, and get access to the best deals across merchants in few minutes.
